We capture a lot of Family Portraits on Martha’s Vineyard this time of year. One of the first and most obvious questions we hear from parents is “what should we all wear?” It’s understandable, we all want to look our best, and Family Photos are a special occasion to get everyone together. Plus, like any professional photograph, you want to love the results! Fear not, with a few simple strategies–how to properly coordinate colors and patterns, keep it comfy and true to your individual style–you’ll have your brood outfitted appropriately in no time.

Here’s our tips for choosing your Family Portrait wardrobe wisely. Keep in mind these considerations are just as effective when organizing a DIY family photo shoot too. And if you’re still looking for some professional shots this season get in touch, we’d love to help you work our magic with your family!

Dress for the location. First and foremost you want your family dressed comfortably and appropriately for the place you’ll be taking your photos. Consider the ground you’ll be walking on. If you’re planning a beach shoot your family should be in shoes that can get sandy and can easily be taken off for some shoreline fun. And heels don’t make any sense here. Select shoes that your family can easily walk in and are tried and true. New shoes, especially on kids, can be a gamble and may result in cranky children, something we want to avoid, avoid, avoid on Family Portrait Day!

Dress for the weather. This might sound obvious but really think about the temperature and time of day you’re taking the photo. The Vineyard cools down very quickly in the evening and locations near the water can come with a chilly breeze. If you’re taking photos later in the day be sure to plan for sweaters or jackets as part of your family’s outfit and bring them along to the shoot. Our three favorite words when it comes to wardrobe selection are layers, layers, and layers.

Choose props and accessories wisely. Hats can look great on kids and can make for some extra cute shots, big bows and headbands too! Be mindful that it could be windy by the water so you’ll want something to tie back long hair if necessary (we always carry extra ties too). Don’t try to force your child into clothing or accessories they’re weary of or uncomfortable in. That goes for you as well. Everyone photographs best when they feel like themselves! If you have a favorite top or go–to outfit that you consider a second skin don’t be afraid to wear it.  

Select lightweight, breathable fabrics. When you’re posing you want to be able to move freely and comfortably cycle through both standing and sitting. This is hard to do when clothes are too tight and provide limited mobility. Plus its summer on Martha’s Vineyard so casual comfort and casual is what it’s all about!

Coordinate, but don’t try too hard to match. There’s an important line to maintain between properly coordinating your family’s clothes and being ‘matchy matchy.’ You want to complement each other’s outfits by choosing colors that work well together, but not dressing identically so everyone blends in as one. We like to provide our family portrait clients with some sample color palettes as a guide if they’re looking for inspiration.

A classic, nautical palette that compliments the natural backdrop of the Island is a combination of blues and whites. Don your family in different shades of blue–think navy, sky and royal, along with white and khaki or denim. If you’re looking for something bolder and brighter a la Lily Pulitzer, work off of a palette of coral, and bright blue or teal, and pink. And of course Nantucket red, it’s Martha’s Vineyard after all! You can pair that with whites and denims and light pastels like muted yellows and mint green, for a more understated look with color.

Don’t be afraid to dress your family in prints, as long as they complement one another, and avoid styles that are too bold or flashy. Choose smaller patterns that won’t distract from the subject matter. Also avoid wearing branded clothing with words or logos, as again these styles can draw attention away from the subject.

If you’re on Martha’s Vineyard and need some last minute staples check out Basics in downtown Oak Bluffs for simple, stylish pieces for the whole family–and yes, we have Vineyard Vines too. If you’re still undecided about what to wear, pack a second outfit to bring to the session, and do the same for any small children that might get messy.

For even more tips on preparing for the perfect Family Portrait click here. Just remember the point of family portraits is to document authentic family connections that will provide lasting memories, while having fun in the meantime! Remember to be yourself and good photos will follow.